
Planning made peaceful
Supporting you through the hardest goodbye
At Whakaaio, we don’t conduct funerals, we guide you in choosing the funeral director who’s right for your family. We compare services, explain costs in plain language, and help you understand your options so you can make confident, informed decisions.
As an independent advocate, our only role is to stand beside you, ensuring you’re supported, respected, and never pressured during one of life’s hardest moments.
About Whakaaio
The name Whakaaio means “to bring peace.” That’s the heart of what we do, offering calm, clarity, and compassion when you need it most.

At Whakaaio, we know that arranging a funeral can feel overwhelming. Families are often unsure where to begin, and in the midst of grief it’s easy to feel pressured into choices that don’t fit your wishes or budget.
That’s why we founded Whakaaio, to be your independent guide. We don’t conduct funerals ourselves. Instead, we help you choose the right funeral director for your family. We explain costs in plain language, compare options, and walk beside you through each step, so you can make confident, informed decisions.
Our role is simple: to stand beside you as a trusted advocate. We make sure your loved one is treated with dignity, you are never taken advantage of, and you feel supported through one of life’s hardest moments.
Our Approach
People choose Whakaaio because we’re independent, we make costs and choices clear, and we bring calm, compassionate support when it’s needed most.
Yes, there is a fee. But my role is to help your whānau save money overall by guiding you toward the right choices and avoiding costs that aren’t necessary or meaningful.
We listen: you share your situation, your wishes, and what matters most to your family.
We explain: we outline the funeral process in plain language, so you understand your options clearly.
We compare: we compare the services and costs offered by different funeral homes, so you don’t have to.
We guide: together, we choose the funeral director who’s the best fit for your needs and values.
We support: we stand beside you throughout, making sure you’re respected, never pressured, and always cared for.




